branding

A brand built to
lead its category.

A brand built to
lead its category.

Great Branding is more than how you look. It's how you're recognised, remembered and chosen.

Great Branding is more than how you look. It's how you're recognised, remembered and chosen.

We create strategic brand identities for ambitious businesses in wellness, sport and lifestyle. From positioning and brand strategy to visual identity and creative direction, we build brands that feel distinctive, consistent and ready to grow.

packages

Two ways to
build your brand.

Two ways to
build your brand.

Every brand has different ambitions. Whether you're refining an existing identity or building something entirely new, our branding packages combine strategy and design to create a strong foundation for what's next.

01 — Strategic brand identity

Signature

For growing and established brands ready for a stronger identity. We bring clarity to your positioning and create a distinctive visual system that feels cohesive, confident and unmistakably yours.

TIMELINE: 3–4 WEEKS

See everything included

02 — Full branding

Premium

For businesses ready to build a complete, distinctive and strategic brand from the inside out — with a visual system designed to scale across every customer touchpoint.

TIMELINE: 4-6 WEEKS

See everything included

01 — Strategic brand identity

Signature

For growing and established brands ready for a stronger identity. We bring clarity to your positioning and create a distinctive visual system that feels cohesive, confident and unmistakably yours.

TIMELINE: 3–4 WEEKS

See everything included

02 — Full branding

Premium

For businesses ready to build a complete, distinctive and strategic brand from the inside out — with a visual system designed to scale across every customer touchpoint.

TIMELINE: 4-6 WEEKS

See everything included

01 — Strategic brand identity

Signature

For growing and established brands ready for a stronger identity. We bring clarity to your positioning and create a distinctive visual system that feels cohesive, confident and unmistakably yours.

TIMELINE: 3–4 WEEKS

See everything included

02 — Full branding

Premium

For businesses ready to build a complete, distinctive and strategic brand from the inside out — with a visual system designed to scale across every customer touchpoint.

TIMELINE: 4-6 WEEKS

See everything included

compare

Signature or Premium?

Signature or Premium?

The short version: both give you a complete, professional identity. Premium adds the words and the tools around it — story, messaging, collateral and a fuller social system.

Strategic brand identity

Signature

Full branding

Premium

Strategy

Brand positioning & key differentiators

✓

✓

Ideal client / target audience

✓

✓

Brand personality & archetype

✓

✓

Tone of voice

✓

✓

Creative direction

✓

✓

Purpose, mission & vision

Purpose only

✓

Market & competitive positioning

—

✓

Value proposition

—

✓

Brand story & narrative

—

✓

Key brand messages & messaging principles

—

✓

Visual identity

Complete logo suite (primary, secondary, wordmark, submark, favicon)

✓

✓

Logo concepts / creative directions

2

2

Colour system

✓

✓

Typography system

✓

✓

Graphic system & iconography

Basic

✓

Imagery direction with visual references

In guidelines

✓

Social & collateral

Profile image & highlight visuals

✓

✓

Branded social media assets

6

9

Editable post / story templates

—

3

Reference feed / art direction

—

✓

Branded collateral pieces (business card, packaging, menu...)

—

3

Guidelines & files

Brand guidelines PDF

Visual identity

Strategy + visual identity

Logo files in PDF, SVG & PNG

✓

✓

High-resolution mockups

✓

✓

Timeline

3–4 weeks

4–6 weeks

Best for

Growing businesses that need a stronger, consistent identity

Brands building everything from the inside out, or launching

Strategic brand identity

Signature

Full branding

Premium

Strategy

Brand positioning & key differentiators

Signature

✓

Premium

✓

Ideal client / target audience

Signature

✓

Premium

✓

Brand personality & archetype

Signature

✓

Premium

✓

Tone of voice

Signature

✓

Premium

✓

Creative direction

Signature

✓

Premium

✓

Purpose, mission & vision

Signature

Purpose only

Premium

✓

Market & competitive positioning

Signature

—

Premium

✓

Value proposition

Signature

—

Premium

✓

Brand story & narrative

Signature

—

Premium

✓

Key brand messages & messaging principles

Signature

—

Premium

✓

Visual identity

Complete logo suite (primary, secondary, wordmark, submark, favicon)

Signature

✓

Premium

✓

Logo concepts / creative directions

Signature

2

Premium

2

Colour system

Signature

✓

Premium

✓

Typography system

Signature

✓

Premium

✓

Graphic system & iconography

Signature

Basic

Premium

✓

Imagery direction with visual references

Signature

In guidelines

Premium

✓

Social & collateral

Profile image & highlight visuals

Signature

✓

Premium

✓

Branded social media assets

Signature

6

Premium

9

Editable post / story templates

Signature

—

Premium

3

Reference feed / art direction

Signature

—

Premium

✓

Branded collateral pieces (business card, packaging, menu...)

Signature

—

Premium

3

Guidelines & files

Brand guidelines PDF

Signature

Visual identity

Premium

Strategy + visual identity

Logo files in PDF, SVG & PNG

Signature

✓

Premium

✓

High-resolution mockups

Signature

✓

Premium

✓

Timeline

Signature

3–4 weeks

Premium

4–6 weeks

Best for

Who is it for?

Signature

Growing businesses that need a stronger, consistent identity

Premium

Brands building everything from the inside out, or launching

Strategic brand identity

Signature

Full branding

Premium

Strategy

Brand positioning & key differentiators

✓

✓

Ideal client / target audience

✓

✓

Brand personality & archetype

✓

✓

Tone of voice

✓

✓

Creative direction

✓

✓

Purpose, mission & vision

Purpose only

✓

Market & competitive positioning

—

✓

Value proposition

—

✓

Brand story & narrative

—

✓

Key brand messages & messaging principles

—

✓

Visual identity

Complete logo suite (primary, secondary, wordmark, submark, favicon)

✓

✓

Logo concepts / creative directions

2

2

Colour system

✓

✓

Typography system

✓

✓

Graphic system & iconography

Basic

✓

Imagery direction with visual references

In guidelines

✓

Social & collateral

Profile image & highlight visuals

✓

✓

Branded social media assets

6

9

Editable post / story templates

—

3

Reference feed / art direction

—

✓

Branded collateral pieces (business card, packaging, menu...)

—

3

Guidelines & files

Brand guidelines PDF

Visual identity

Strategy + visual identity

Logo files in PDF, SVG & PNG

✓

✓

High-resolution mockups

✓

✓

Timeline

3–4 weeks

4–6 weeks

Best for

Growing businesses that need a stronger, consistent identity

Brands building everything from the inside out, or launching

Good ideas
deserve great brands

Good ideas
deserve great brands

Good ideas
deserve great brands

Have an idea worth building? Let's make it happen.

Have an idea worth building? Let's make it happen.

/05 testimonial

testimonial

Trusted by founders building brands with intention

Trusted by founders building brands with intention

"I can finally share it proudly with everyone"

“I’m so happy with the new website — it’s exactly how I wanted it.
Thank you so much for all your effort, I truly appreciate it.

I can finally share it proudly with everyone.”

“I’m so happy with the new website — it’s exactly how I wanted it. Thank you so much for all your effort, I truly appreciate it. I can finally share it proudly with everyone.”

Shereen
Founder & CEO at SKN

"Position us

for success"

“T21 was instrumental in shaping i-RIDE’s new brand strategy and guidelines. Their deep understanding of our business and market allowed them to position us for success seamlessly.”

Ali Al Ramahi, CEO at i-Ride

"…helping us to elevate our entire brand"

“It was a pleasure to work with Tuesday21 who deeply understood premium product market placement, helping to elevate our entire brand across all the company’s touch points. T21 work independently and bring creative ideas to the table which is absolutely pertinent in any creative team, constantly pushing the boundaries of what’s possible.”

cameron lee-roberts,
Founder & CEO at YPCLUB

"Would highly recommend their services."

“ T21 team were fantastic from start to finish. They were very hands on with their willingness to communicate and understand what I wanted for my brand. They went above and beyond to connect with other stakeholders and researched the area and industry to ensure the product they delivered was exactly what I was after. Would highly recommend their services.”

Max woodward
Founder at QUARRY

"uniquely distinctive

approach"

"Nuria and Raquel are highly intellectual professionals with a passion for marketing. They have a uniquely distinctive approach when it comes to bringing a brand to life or rebranding to create a fresh new look. Their dedication to their work and their personal approach to customers are crucial to achieving efficient and successful business results. They deeply understand the needs and realities of the modern marketing world."

JORDAN
Founder & CEO at CHARISMA